There’s a quiet revolution happening…
It’s been going on for some time.
If you’re in business you’re either part of it or a victim of it!
Hi I’m Ray Whittaker, author of the 7 Deadly Online Sins.
We are facing a new revolution that has seen some of the biggest companies flounder. A couple of hundred years ago we had the industrial revolution. Around 25 years ago we started to feel the effects of the Internet revolution. Today, we’re in the grip of a consumer revolution. If you don’t know about it, or don’t really understand it, you are (or will be) a victim of it.
Continue reading Welcome
As a local business owner, you may not be familiar with techniques for marketing your business on-line; you might well ask ‘what is SEO marketing’? Although some aspects of on-line marketing are basically similar to off-line marketing, there are other aspect that are completely different. Those marketing techniques that are specific to on-line marketing bring with them a whole new set of buzz words and acronyms. In this article we will take a look at a couple of the terms that are specifically associated with SEO marketing and what it’s all about.
There is no denying the effect that the Internet has had on business and commerce. The Internet revolution has led to a consumer revolution that is hurting those small businesses that don’t understand it or can’t respond to it. Not only do small businesses need websites, they need to know how to use them properly.
Continue reading The Role of the Small Business Website Today
What do the words ‘brand identity’ mean to you? The first time I started my own business, many years ago now, I hadn’t even heard of a brand identity much less given it any thought. And I know that the same was true for many other small business owners that I knew. Most of us thought a brand was really nothing more than a logo or a company trade name. Continue reading What is Brand Identity?